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Those of us who use CPA advertising in any form (AKA affiliate marketing) which is where advertisers are paid only on sales of those referred through banner and text links should be aware of the new Code of Best Practice that was established for the use of Online Voucher Codes by the Internet Advertising Bureau [...]

The Newcastle University Alumni Service generously hosted a free wine and nibbles night at the Baltic in Newcastle last week. The “Gold Network” teamed up with One North East to deliver the “Live Local: Think Global” theme on Thursday 17th July 2008. Joanna Berry Academic Director of Executive MBA Programmes, Newcastle University Business School, kicked [...]

I recently attended a rather useless networking event in the North East which shall remain unidentified. I have previously resisted all attempts to lure me to any “networking” events. I always imagine them to be a bad version of The Office with minor players handing out business cards left right and centre. A relative who [...]

We’ve been spammed. Hard. We’re still trying to work out how and why it occurred, and how we can best mitigate the problems it has already thrown up, but our rudimentary investigation has demonstrated one thing which has wider implications for the entire web population: at least 28,000 other websites have been similarly attacked! This [...]

Following our recent opinion pieces on Phorm, it has come to our attention that on Thursday 10th April, the company posted losses of $32.8 million (£16.6 million) which the it insisted were part of planned investments in infrastructure, people and technology. Last year, Phorm made a loss of $11.6 million -yet somehow they have raised [...]

Microsoft has today unveiled ground-breaking technology that allows Facebook users to access their accounts, purely through the power of thought. The technology utilises advances in research used for the latest artificial limbs, which respond to electrical pulses emitted by the body’s nervous system.

For ages now, we’ve all been saying that there will come a time, and a device, that will see us reading content and news straight from a device, and the old paper format disappearing. There have been several limitations to this, however, namely that: People don’t like reading from screens; People don’t want another expensive [...]

You know you’ve got a lot of diverse content within your network when you can look through pages and pages of the words people used to access some or all of your sites and find some real gems. Here is a collection of strange(?) terms that are hot today: Is Why Bird from Playdays Welsh? [...]

BT, Talk Talk and Virgin are all signed up to use Phorm -which reads the websites visited by customers and then targets adverts to them based on the content of those sites. The information which appears on your screen as you browse will be accessible by your ISP -this is almost exactly the same modus [...]

On our last day in Australia we accompanied some friends to the polling station. One of the group was casting his first vote as an Australian citizen and so it was an auspicious day for him. It was quite amazing as a British voter, to see the long line of Aussies waiting to cast their [...]